Red Equipment - ROW
Red Equipment - ROW

We are red

INSPIRING ADVENTURES SINCE 2008

Who we are, what we do & why we do it. Find out what Red is all about & how we’ve come to create the world's leading paddleboard and outdoor kit brand

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Our ultimate purpose is to inspire and enable adventure

Born on the South Devon coast in 2008 with a mission to get more people out on the water, Red creates world leading inflatable paddleboards and premium outdoor kit with support from our passionate global community

We believe that people’s need for the thrill of adventure will never change – The desire to connect with the water and the world around you will never fade.

John Hibbard

Red Equipment - ROW
Red Equipment - ROW

The origins of red

Red Equipment - ROW
Red Equipment - ROW

TAKING STEPS TO BE MORE RESPONSIBLE

Determined to be a force for good, we’re leading the way on responsible practice and broadening access to the outdoors for all. In the final stages of our B Corp Certification, we have a committed program to be better today than yesterday.
Red Equipment - ROW
Red Equipment - ROW

OUR FOUNDATIONS

Put simply, our values come from our people. They represent the essence of Red and what we believe in – it’s who we are.